Free Listing vs Featured — Which Is Right for Your Shop?
Every legitimate shop gets a free listing. Featured is the upgrade for shops that want premium placement, richer content, and better visibility with buyers. Here’s how they compare.
Start with a free listing — it gets your shop into the directory with your core business information. Upgrade to Featured when you want to stand out from standard listings, show more of your work, and give buyers a stronger reason to choose you.
| Benefit | Free Listing | Featured Upgrade |
|---|---|---|
| Best for | Getting your shop into ABR with core information. | Standing out with stronger visibility and a richer profile. |
| Price | Free | $97/year |
| Claim badge | Included | Included |
| Business contact details | Name, category, phone, website, location, address, and map. | Expanded profile with richer service coverage, more media, and credibility fields. |
| Photos | 1 photo | Up to 8 photos + 12 additional media files |
| Description | Up to 600 characters | Unlimited |
| Video | Not included | Optional video embed |
| FAQs & Social | Not included | Included |
| Visibility | Standard directory placement. | Featured badge + boosted placement in search results. |
| Editorial / show consideration | Separate ABR review — not purchased. | Eligible to request review, still curated by ABR. |